The Professional Email Builder for AWS SES Pipelines
Bridge the gap between product design systems and raw Amazon SES email templates. Design modular, responsive emails in Alpaco and compile them directly into Amazon SES Template definitions via API.
AWS SES Scale Meets Alpaco Production
Amazon Simple Email Service (SES) powers billions of mission-critical transactional and marketing messages with unparalleled cost efficiency and delivery scale. However, SES provides no visual template editor, leaving developers burdened with hardcoding fragile HTML in JSON payload strings.
Alpaco provides the dedicated upstream email production studio that engineering and marketing teams have both needed. Designers establish modular design systems and responsive grid layouts. Marketing teams craft emails with complete creative freedom while Alpaco compiles bulletproof, Outlook-tested code directly into SES template definitions.
Creative Freedom with Design System Certainty
Template engineers have complete creative freedom to build custom HTML and Handlebars / API Payload modules during setup. Once in the Email Design System, daily campaign creators are fully alleviated from HTML — assembling layouts with drag-and-drop ease and 100% brand certainty.
Optimized for Amazon SES Delivery
Generate production-grade, Outlook-tested HTML and matching plain text email templates compiled directly into Amazon SES Template definitions for your engineering and notification pipelines.
Zero Data Exposure
Alpaco operates strictly upstream in the template design layer. No access to customer PII, subscriber lists, or production databases — your AWS infrastructure and user data remain untouched.
Alpaco Platform
Amazon SES
"TemplateName": "OrderConfirmation_V2",
"SubjectPart": "Your Order #{{orderId}} is Confirmed",
"HtmlPart": "<table role='presentation'><h2>Hello {{name}}</h2></table>"
}
Bulletproof Code Optimized for AWS SES
Alpaco compiles clean, responsive HTML with corresponding plain text versions, formatting them precisely for Amazon SES CreateTemplate and UpdateTemplate API calls.
Full Personalization Support
Native compatibility with SES Handlebars replacement tags and dynamic JSON data dictionaries.
Automated Multi-Part Output
Generates both minified HTML and plain text email bodies simultaneously for optimal deliverability.
Rapid Iterations
Update templates in Alpaco and push changes to SES via API without touching deployment pipelines.
From Setup to 1-Click Sync in 4 Steps
Connect once, design with brand guardrails in Alpaco, and sync directly into AWS SES.
Connect AWS SES via IAM Credentials
One-Time SetupLink your Alpaco workspace to your AWS SES region to enable direct, automated template synchronization via API.
ses:CreateTemplate and ses:UpdateTemplate permissions, your target AWS Region (e.g. us-east-1), and a 1-time assisted setup with Alpaco Customer Success. View AWS SES docs →
Build Your Master Templates
Design brand-governed templates in Alpaco with modular blocks, Outlook-safe styling, and dynamic SES Handlebars replacement tags (e.g., {{name}}).
Draft & QA in the Lobby
Product teams and developers assemble transactional layouts using locked brand modules, previewing dynamic Handlebars replacement data with built-in QA before deployment.
1-Click Direct Export to Amazon SES
Push templates directly to your Amazon SES Template Store via the SES API—immediately ready for SendTemplatedEmail calls across your services.
Built for High-Velocity AWS SES Campaigns
Eliminate fragile copy-paste workflows and empower your marketing and CRM teams with brand-locked agility.
Email Design Systems
Brand-locked modular components
Clean SES Compilation
HTML + text template payloads
Direct API Sync
Amazon SES Template store
Replacement Data Safe
Handlebars & fallback validation
Zero Engineering Friction
No hardcoded HTML strings
Zero Copy-Paste Friction
No broken HTML or syntax errors