On-Brand Campaigns,
Composed in Minutes
The Drag & Drop editor lets anyone on your team ship production-ready campaigns — without writing code and without waiting on designers. Every layout runs on your Email Design System, so brand guardrails are always locked in place.
Optimized
(42 KB)
The All-New Endurance Run
Engineered with ultra-responsive dual foam for all-day comfort.
High-velocity creation, zero brand drift
Most email editors force an impossible compromise: lock templates down so tightly that nothing looks like it belongs to the brand, or hand over an open canvas that leads to broken code and rogue styling. Alpaco eliminates the dilemma with a modular Email Design System: marketers compose campaigns with pre-approved blocks within a locked brand frame, ensuring every email shipped is 100% on-brand.
Modular drag-and-drop
Pick components directly from your design system — heroes, multi-column product grids, editorial quotes, and CTAs. Reorder with a natural drag, with zero HTML required.
Locked brand frame
Essential structural assets like master headers, brand logos, and legal compliance footers remain securely locked. Marketers focus on composing campaign blocks in the canvas without any risk of altering company disclaimers or master navigation.
On-brand by default
Typography scales, responsive padding intervals, button stylings, and approved color palettes are baked directly into each modular block. Marketers get speed and autonomy, while the design team maintains total brand integrity.
Purpose-built controls for every component
Say goodbye to confusing style sheets and fragile CSS panels. Each modular block surfaces only the exact content fields, layout variants, and brand tokens it needs — making campaign production lightning fast, foolproof, and enjoyable.
Inline rich text
Click directly on headings, paragraphs, and CTAs on a block. Type and format with live preview.
Variants & toggles
Switch column presets, flip image alignments, or toggle badges and secondary CTAs with simple switches.
Brand-locked palettes
Color options are restricted to your approved design tokens — eliminating rogue hex values entirely.
Repeatable groups
Product grids, article digests, and agendas — add, duplicate, reorder, or delete items with 1 click.
Smart image optimization
Drop in raw photography; Alpaco auto-crops to aspect ratios and compresses for lightning-fast delivery.
Subject & preheader
Craft envelope copy directly in the campaign workspace with real-time character count guidance.
Save your favorite blocks for instant reuse
Not every great idea needs an entire email template. When you or a colleague craft a standout product callout, an engaging founder sign-off, or high-converting promotional copy, save that individual block directly to your personal profile. Build a private library of your go-to components and drop them into future campaigns with a single click.
Save custom copy & styling presets
Found the perfect phrasing, layout toggle, or CTA styling? Save the block with your exact text, variant settings, and formatting preserved without creating a whole new template.
Keep the Email Design System pristine
Personal saves live in your own profile instead of cluttering the shared template blocks for everyone else. Your core Email Design System stays clean and canonical, while you keep instant access to your favorite variations.
Instant access from your personal drawer
Your saved blocks live directly inside the editor's component panel. Drop them into any draft with a single click while remaining 100% compliant with your global Email Design System.
Borrow & adapt blocks from others
Spot an impactful guarantee block, testimonial quote, or promo layout created by someone else? Save it directly to your profile library and adapt it for your own upcoming sends.
Searchable media library with automated multi-block cropping
Never resize images manually in Photoshop, chase lost files in shared drives, or paste fragile external links that break in inboxes. Alpaco's Centralized Asset Manager gives your team a searchable library where you upload 1 master image once—and the platform automatically crops and optimizes it to fit any modular email block.
1 Master image, automatic multi-block cropping
Upload high-resolution photography once. When dropped into a 16:9 hero banner, 1:1 product grid, or 3:4 editorial portrait block, the platform automatically crops and adapts the image to fit the block's locked dimensions without distortion or manual editing.
Instantly searchable brand repository
Find the exact asset you need in seconds. Full-text search across image filenames, custom tags, campaign collections, and SKU numbers right from the editor sidebar—keeping marketers in creative flow.
Automated format conversion
Every image crop is automatically stripped of bloated EXIF metadata, converted into next-gen WebP/AVIF formats, and delivered via global edge CDN with sub-50ms latency for ultra-fast inbox load times.
1-Click in-editor insertion
Browse your organized brand collections and insert imagery straight into active blocks without copying URLs or toggling browser tabs.
Zero collisions with flexible session locking and version history
Simultaneous editing shouldn't mean overwritten copy or lost progress. Alpaco lets organizations toggle between real-time team collaboration and exclusive single-user locking—backed by a complete version history so every iteration is attributed, auditable, and easily restored.
Collaborative editing mode
Accelerate campaign delivery by allowing copywriters, designers, and marketers to build inside the same email simultaneously. Teams create together in real time without conflicting overwrites, coordination bottlenecks, or waiting around for handoffs.
Single user editing mode
Maintain strict quality control, compliance, and clear accountability by granting exclusive editing rights to one person at a time. Ideal for regulated industries and strict approval workflows, eliminating accidental changes while stakeholders follow along with live view-only access.
Version history
Every saved version records who made the change and when it was saved. Open a live preview of any historical version to inspect past iterations, and restore it with a single click.
Summer Endurance Series
Lightweight mountain trail sneakers built for distance.
What you see is what your recipients see
Stop sending test emails to your personal inbox just to see if a button broke. The Drag & Drop canvas renders in real time without refreshing, giving you instant confidence across every screen size.
Desktop & mobile viewports
Switch between desktop and mobile viewports with one click. Verify typography scaling, image stacking, and tap targets instantly.
Zero-delay WYSIWYG
Every copy edit, image swap, and color choice reflects in milliseconds. What you see inside the Alpaco editor is precisely what displays in subscriber inboxes.
Clean code inspector
Need to audit under the hood? Inspect generated table structures and Liquid logic tags anytime before syncing to your email service provider.
Automatic Payload Minification to Guarantee Zero Gmail Clipping
Gmail strictly truncates any message whose HTML code exceeds 102 KB behind an unnoticeable “[Message clipped]” link. Clipping damages deliverability, suppresses open-tracking pixels, and cuts off mandatory legal footers. Alpaco eliminates this risk at compile time.
Purpose-built email marketing minifier
Unlike basic web minifiers that break fragile email markup, Alpaco utilizes an engine tailored specifically for email marketing—preserving crucial Outlook MSO conditionals, tables, and VML while compressing payloads to the absolute minimum.
Customizable organization thresholds
Define your organization’s own safety thresholds and byte-budget limits to enforce internal quality standards before campaigns ever approach the 102 KB boundary.
Continuous assessment on relevant pages
Monitoring constantly reassesses total payload weight in real time based on the active minified output, keeping live status visible directly on the relevant pages.
Organize Campaigns with Nested Folders and Safe Archiving
Before you enter the editor canvas, keep hundreds of active emails structured, clean, and collision-free. Alpaco gives marketing teams multi-level folder nesting and accident-proof campaign archiving.
Hierarchical nested campaign folders
Create multiple layers of nested folders to organize your campaigns. Moving emails between folders is as easy as drag-and-drop, or you can assign an email directly to its destination folder when creating it.
Accident-proof campaign archiving
Retire past sends out of your active workspace view to keep daily dashboards clean and uncluttered, with zero fear of accidental deletions and complete version history preserved.
Campaign tagging and instant search
Tag emails with custom labels and use instant search to locate any campaign across your entire workspace in seconds.
Built-in Workspace Roles for Agile Team Collaboration
Ensure every contributor has the exact access they need to perform their job without endangering locked design tokens, ESP credentials, or layout integrity. Alpaco comes out of the box with four dedicated roles.
Admin role
Full authority over workspace settings, user access, billing, and ESP integration credentials. Admins govern the organization and oversee all active and archived campaigns.
Designer role
Builds and configures modular components, sets brand styling constraints, defines responsive padding, and maintains your central design system rules.
Copywriter role
Edits headlines, body copy, localized text, and call-to-action links directly inside approved layout blocks—with strict brand guardrails preventing any styling or structural alterations.
Reviewer role
Proofs campaigns, verifies rendering fidelity across client previews, leaves in-context canvas comments, and signs off on approvals with read-only review permissions.
Built for Fast, Frustration-Free Creation
Every tool, gesture, and control is engineered to keep marketers in creative flow with zero design system drift.
Modular Drag & Drop
Drop pre-approved heroes, product grids, and CTAs into place with natural, frictionless canvas snapping
Locked Brand Frames
Design tokens, fonts, and responsive spacing stay locked into every block to prevent brand drift
Reusable Saved Blocks
Save custom variants, layouts, or favorite modules to your personal library for 1-click assembly
Gmail Clipping Monitor
Continuous payload tracking and email-specific minification guarantee messages never get clipped
Attributed Version History
Track every save with clear author attribution, visual snapshots, and 1-click instant rollback
Folders & Archiving
Organize campaigns in multi-layered hierarchies with drag-and-drop sorting, tags, and safe archiving
Role-Based Access
Tailored Admin, Designer, Copywriter, and Reviewer permission boundaries to collaborate safely